We Brits have many options when it comes to supermarkets; thus, marketing is of paramount importance to every UK-based grocery chain. The hardest-working retailer? It’s a close call, but we have to give the crown to Tesco.
Eager to watch some Tesco ads for yourself? Below, you can find the most memorable (and, arguably, best) Tesco adverts to make it to our screens.
The Most Memorable Tesco Adverts
- Tesco advert 2022
- Tesco Christmas advert 2021
- Tesco advert 2021
- Tesco advert 2020
- Tesco Christmas advert 2019
Tesco Advert 2022 - 'Tesco Finest Dinner for Two'
This 2022 Tesco ad – released just before Valentine's Day – pivots around a daughter prepping her father for a big night in with his date.
Once she discovers her dad's plans of ordering a takeaway, she forces him out of the door and into Tesco. Here he picks up a Tesco Finest dinner for two deal.
To reflect the cheerful spirit of the ad – especially the interaction between the two main characters – Tesco opted for a happy, uplifting background track.
Tesco Christmas Advert 2021 - 'This Christmas, Nothing's Stopping Us'
Christmas 2020 was miserable for many Brits as COVID restrictions were tight; thus, the nation was eager to make Christmas 2021 the best one yet.
To celebrate this shared determination, Tesco created an ad showing everyday people doing everything in their power to make their festive period special.
Queen’s ‘Don’t Stop Me Now' was used in Tesco's 2021 Christmas ad. Needless to say, the ’70s pop-rock hit is a perfect song choice for an ad that's jam-packed with tenacious individuals determined to be having such a good time.
Tesco Advert 2021 - 'Tesco Supermarket Sweep, The Life of Rylan'
In this 2021 Tesco commercial, Rylan Clark – modern-day presenter of ITV game show Supermarket Sweep – takes it upon himself to become the manager of a sizable Tesco store.
As he parades around the store making executive decisions, the confused, albeit unoffended, staff allow him to live out his fantasy.
As Tesco eschews music for this particular ad, they rely on dialogue, diegetic music and sound effects to create a vibe that’s inspired by The Office.
Tesco Advert 2020 - 'Tesco Clubcard, The Power to Lower Prices'
This iconic Tesco ad released just two years ago follows a woman who discovers the magic of a Tesco Clubcard for the very first time.
After she zaps products with her seemingly magical Clubcard, prices suddenly lower; naturally, she’s delighted to find she possesses such powers.
Speaking of power, Tesco opted for Snap! song ‘I’ve Got the Power’ to emphasise the wizardry theme of the commercial.
Tesco Christmas Advert 2019 - 'Delivering Christmas'
To lift spirits just in time for the 2019 festive period, Tesco aired a fun-filled commercial that follows one of the brand’s delivery drivers as he travels back in time on Christmas Eve.
Instead of panicking, the happy-go-lucky worker spreads cheer by gifting those around him with festive treats. Fortunately, he makes it back home in time for the big day.
‘Sleigh Ride’ by The Ronettes soundtracks this particular Tesco commercial.
Personally, we don’t think we could think of a more fitting choice of song if we tried, as, like the ad, the track is Christmassy, upbeat and transports the viewer back in time too.
Music For Advertising
New television adverts premiere every day, and those that capture the audience’s attention deploy high-quality background music. After all, if the ears are engaged, the eyes will shortly follow.
At Audio Network, we’ve got a whole host of alluring background music tracks ready and waiting to be used by advertisers. So, if you’re producing an ad, explore our catalogue via our playlists.
Eager to read more about music in advertising before you start sampling and downloading tracks? Head to The Edit, where you’ll find a range of ad-focused articles – from adidas to Coca Cola – each of which touches upon how music enhances commercials.
Need Music for Your Project?
At Audio Network we create original music, of the highest quality, for broadcasters, brands, creators, agencies and music fans everywhere. Through clear and simple licensing, we can offer you a huge variety of the best quality music across every conceivable mood and genre. Find out how we can connect you with the perfect collaborator today by clicking the button below!
This page was updated 23/05/2024.
